It didn’t get much attention in the mainstream media, but their gun control darling David Hogg quietly cashed in on his newfound celebrity in the wake of mass shooting at Marjory Stoneman Douglas High School in Parkland, Florida on Valentine’s Day.
On Wednesday, Random House announced that Hogg and his sister Lauren had signed a book deal with the publisher, with the tome due for release in just over a month.
While the publisher was quick to point out that the Hoggs are donating the proceeds of the book sales to charity, the deal itself will only continue to bolster Hogg’s notoriety and celebrity, which has lasted far longer than it should have. The book deal will likely pay off for Hogg in numerous ways, by providing appearance and speech opportunities for the one student that serves as the figurehead for the gun control movement.
It should be noted that the book sales proceeds will not go to the victim’s families, but instead to the gun control advocacy group Everytown for Gun Safety.
Staying in the spotlight has been a necessary component to Hogg’s efforts. It doesn’t always work, however. This week, his call to boycott investment firms that support gun manufacturers fell flat.
Two students who survived the deadly mass shooting this year at a Florida high school have a book deal.
Siblings David and Lauren Hogg are working on “#NEVERAGAIN: A New Generation Draws the Line.” Random House announced Wednesday that the book would come out June 5 and that the Hoggs were donating their proceeds to charity and community organizations.
The Hoggs and other students at the Parkland, Florida, school have become leading gun control advocates since the Feb. 14 tragedy that left 17 people dead.
Random House is calling the book “a moving portrait” of a new political movement. The publisher will make a donation to Everytown for Gun Safety, a nonprofit organization founded in 2014.
Here is how Hogg announced the book on his Twitter account.
Today @lauren_hoggs and I are announcing our book #NeverAgain that tells the story of the foundation of this movement for those we lost. Lauren and I will be using the money made from the book to help heal the community. #NeverAgain out June 5th https://t.co/Vh2gWVWNGq
— David Hogg (@davidhogg111) April 18, 2018
Hogg has spent recent weeks to promote Democratic efforts to take over control of Congress from the Republican party. He has also instituted boycotts against those who disagree with him, and complained when he wasn’t accepted into colleges he applied to.